However, a Pinterest personal account does not allow you to view the analytics on your Pins. Both types of accounts allow you to create boards and engage with other users on the platform. With a business account, you can also become a merchant and upload catalogs.īusiness accounts allow you to create all forms of Pins, while a personal account allows you to create only static and Idea Pins. These include things like the Pinterest Business Hub and Pinterest Analytics, where you can review your Pins’ performance. Personal and business accounts on Pinterest are similar, but business accounts include features that are helpful to business owners and marketers. If you have an existing personal Pinterest account and would like to connect your personal and business accounts to easily sign in with the same email, you can either create a linked business account or convert your personal account into a business account. If you’ve never used Pinterest before or would like to create a business account that’s separate from your personal account and uses a different email, you can create a new business account. Set up a free Pinterest business account to get access to analytics on your Pins and the ability to run ads.
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